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Strategy is the Key to Sales…I Hope

2 Sep

While not a teen anymore, I will be doing some marketing soon for short stories and hopefully one of my husband’s books (as yet to be finished). It’s always fun to see what other authors are doing/planning so as to perhaps find something more fun or interesting to replace another task you find annoying or distasteful. lol

My debut novel, INSOMNUS, comes out this August (yay!), which means I am in the midst of marketing my book (see updates). The most important thing I’ve discovered is its practically impossible to start too early marketing and platform building. Here are the things I have already done and will do to market my book (that […]

via A Teen Writer’s Book Marketing Strategy — molly fennig

 

How to Grow Your Author Blog

25 Aug

Countless people start blogs that just get left abandoned in cyberspace, yet the elements of an excellent blog are pretty simple. If your blog is not doing well, often some small changes can make a…

Source: How to Grow Your Author Blog

The ABCs of Self-Publishing: A Guest Post by Mark Evans

27 Oct

I’m working my way through this list of self-publishing to-do’s. It’s a bit of work. Some of them are simply going to have to wait until I have a little money to work with, but they are on my list. It just has a slightly different order than that of other authors. And that’s O.K., not everyone takes the same path.

It has taken me a while to be calm about these facts, but now that I have the voices in my head have stopped screaming at each other (at least, most of them).

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Ann Rice Gives Writing Advice

17 Oct

I love this advice!

I also love how she says that if her advice doesn’t work for you that you should throw it out the window and forget it.

Everyone is different. Everyone has their own story and writing style. Do what works best for you.  😀

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http://www.youtube.com/watch?v=bw2KXX7WrOY

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Happy Writing!

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Tackling Big Projects: Why I Watch My Feet And Not The Finish Line

12 Oct

Inch by inch,

it’s a cinch.

– Robert H. Schuller

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This popped up on Twitter today, and is, I think, one of the best one-sentence pep-talks I have ever heard.

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Don’t look at the big picture too often. It will scare you. It scares me.

Set your goals. Plan your smaller steps for getting to each goal. Then, just put your head down and work on it all one tiny bit at a time.

I have a terrible habit of concentrating on the end result…and seeing all that work piled up between me and it.

That view scares the living peanut butter out of me.

However, now I have that quote sitting beside my computer. Hopefully it will remind me to just look at the little piece of work I have to do next. Tiny, little steps don’t make me want to run and hide. I can get those done.

Just don’t ask me what all I have to do before the book comes out. That’s when I have to sit down and focus on my breathing.

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Do you feel like you need a tranquilizer after looking at your publishing to-do-list?

If you’ve published something already, would you feel comfortable sharing one or two of your most used sanity saving tips?

You don’t have to be a writer to answer these questions. Just think of your biggest project, and let us know your thoughts.   🙂

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Freak The Freak Out.  How often does that happen in your brain?

Mine? At least a couple times a day.  :/

http://www.youtube.com/watch?v=NdFEl7bg8MM

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Video

Should I Worry About Being On Pinterest And Google Plus?

10 Oct

Really, I actually am asking this question.

I’ve been looking into how to set up and efficiently run an engaging Google+ account. It looks cool, but also rather time absorbing. Twitter, Facebook and a blog already suck up enough of my writing time.

Then there’s Pinterest. According to the research I have been doing about my target audience, I should really get onto Pinterest. That’s where ‘they’ say a whole bunch of mid-20’s to mid-30’s women hang out. It has also been said that this form of social media is highly addicting… again, Twitter, Facebook and a blog already cut into my writing time.

But, if I added another social media forum to my routine, then it just might force me to actually establish a routine. That wouldn’t be a bad thing.

Hmmm…

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What do you think?

Have you successfully added either, or both, of these to your social media life and survived?

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I feel so lost!

http://www.youtube.com/watch?v=YrgGRIvsvR4

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Seven No Nonsense Book Launch Tips for Broke Authors

22 Sep

I can use all the tips for broke authors I can get, seeing as how I am putting together a book launch with a budget of zero dollars.

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Have you considered or used some of these strategies?

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Do you have other advice for a broke author planning her first launch?

WordServe Water Cooler

Seven no nonsense book launch tips

 

Sun Shine DownI am launching a book.

My memoir, Sun Shine Down, published at the end of August with T. S. Poetry Press. Eeek!

As a broke, green as the grass in mid-July first time author, I tackled the daunting assignment of launching a book like any other able-minded individual in North America.

I googled ‘book launch.’

In .02 seconds, reputable results-driven marketing and publicity firms jumped into my line of vision. These people surely could launch my book into the stratosphere!

But after some number crunching and a realistic talk with my husband about where hiring a publicist falls in the needs of a family of six (braces, soccer, therapy, FOOD), I conceded. We could not hire help for Sun Shine Down.

These days, whether we sign with a big publisher, a small press, or self-publish, we bear much of the responsibility for launching our own books…

View original post 682 more words

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Social Media: The Beginner’s Y.I.C.K.

27 Aug

I don’t know about you, but when I started on this journey toward building an author’s platform I dove straight into research. I tried to learn about how to it all, find tricks to get more people to follow me, absorb ways to simplify my daily routine.

It was mind boggling.

It still is in many ways.

The more I learn, the more I know that I don’t know everything.

What I do know, is that this is a long learning process, and trying to understand it all on one week is just going to give you a headache and sore eyes.

When it all boils down, you only really need to keep 4 things in mind when handling your social media accounts…whichever kinds you prefer working on.

Just remember Y.I.C.K.

Be You. Be Interesting. Be Consistent. Be Known. That’s it.

I’ll try to explain the ideas in just a couple paragraphs each.

Be You

First off, you are the only one of you on the entire planet. Only you have your exact experiences, talents, thoughts and dreams. Use them to your advantage. Tell people that your latest short story came from a crazy dream you had last week. Or that you’ve always wanted to go to Portugal and are secretly saving change in a jar for your trip ‘some day’.

Secondly, trying to keep up a persona, a fake, always happy version of you, would get exhausting (and boring) after a while. Everyone has bad days. Everyone falls behind their writing schedule, drops something large on their foot, or has a crazy day or experience with their kid or a pet. Use those moments to humanize yourself. Don’t complain or whine all the time, and try to keep it in a humorous light, but keep people in the loop on at least one aspect of your real life.

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Be Interesting

Don’t just post links to your latest blog post, or only talk about your writing. Other people write cool, relevant blog posts too. And your friends on social media would love it if you would occasionally Tweet about how much you liked their latest book. Find short quotes which either uplift, are funny, or address one of your blogging subjects. Share silly facts, jokes, or anecdotes.

Go multimedia. I’m not saying you need to hire someone to help you make a video all about yourself. YouTube is your friend! Post the song that you’ve been listening to which really gets you into a certain character’s head. Did a certain video make you laugh uncontrollably? Paste the link into a Tweet. The rest of us could use a good laugh, too. Post photos of your work space, you pet looking innocent, your cover, your writer friend’s new cover (with their permission), your kid sleeping on the couch after a rough war with that chocolate bar they stole from your ‘secret’ drawer.

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Be Consistent

If you say you’re going to do it, do your darndest to make it happen.

Try not to abandon any account for more than a couple days at a time. Even if you only put up a new blog post once a week, go in a couple other days a week to respond to comments, or Tweet it out again.

There are several programs which allow you to schedule Tweets. WordPress has a post scheduler. Facebook will let you schedule updates on your author page. If you have to be out of town, or just need a couple days to relax and regroup, take an hour or so and make sure that something new will pop up at least once or twice a day on each of your social media sites.

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Be Known

It will take a while (a few months at the very least). For a time you will feel as though you’re just sending your blog posts, Facebook updates, and Tweets into a hope sucking black hole. Don’t give up. After a bit others will begin to respond to your thoughts, posts, and questions.

Just wait until you laugh with delight the first time someone (other than a family member) comments on your blog. You’ll be hooked.

I still haven’t reached the minimum of what some people say you should have to be somebody. But I am happy with the progress I have made since last November. Remember to acknowledge the work you have done. Celebrate each new milestone. Dance around the room when you’ve published your 50th blog post. Go get ice cream when you reach 200 followers on Twitter. These things have take a lot of work. Don’t let that grumpy Gus in the back of your mind steal the joy of your accomplishments.

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I got the idea for this post while reading this post:

How to Build a Social Brand That’s a Sweet Orange in a World of Bitter Apples

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Want more on how to move forward with your plans of social media world domination?

Try these posts:

How I Used Social Media to Sell Books | from the One Stop Self-Publishing Conference | Catherine, Caffeinated

Author Social Media – 10 Tips for You! | BadRedHeadMedia.com

Guest Post: Tips on How to Utilize Social Media for Content Distribution Without Being Spammy | Self-Published Authors Helping Other Authors

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Wow! You made it to the bottom of this post! Here’s your prize:

http://www.youtube.com/watch?v=uTC9NNg9OBo

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Ksenia has no problem being herself on all of her social media. (She’s a good writer to follow on Twitter! Very encouraging. @kseniaanske )

Hmmm…that may have to turn into another blog post of it’s own. Fun/Helpful authors to follow on Twitter.

What do you think? Would it make a good post?

Who would you suggest?

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Are You Still Walking? (Moving Toward Goals)

14 Aug

A journey of a thousand miles starts with a single step.  – Lao Tzu

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It’s true. If you don’t get started you’ll never get there.

You'll just stand there thinking of everything you Could have accomplished.

You’ll just stand there thinking of everything you Could have accomplished.

You will also never get there if you give up half way through.

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Then what are you left with?

A long list of shoulda, coulda, wouldas.

  • I shoulda pushed through to the end.
  • I coulda made it big time, if I’d just hung on a little longer.
  • I woulda loved to have seen my book/blog/invention make it to the top of the list.

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Don’t do that to yourself.

Keep pushing, trying, striving. (writing, creating, building, etc.)

Keep walking. Even one step a day will eventually get you there.

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http://www.youtube.com/watch?v=tbNlMtqrYS0

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You can do it. Just keep doing those little things that add up to big things. Then those big things will be done. Crossed off your to-do list! Think of that! A big long line drawn through those words that represent a weight on your mind.

Visualize it.

Your hand, holding the pen as it glides across that big step which had been baffling you for weeks (…months, ahem, maybe even years).

One step down.

Closer to your wonderful, ultimate goal.

Keep at it.

You will get there!

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Thanks for not snickering while I gave myself a pep talk.

What are some things you do to encourage yourself to keep working on a project?

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Video

Have You Fired The Sales Department Before Even Getting Started?

13 Aug

Here’s where I got the idea for today’s post:

http://www.youtube.com/watch?v=5crBbDA6e1w

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I am referring of course to the first of the two short animations. (although the second is funny)

(I love Dilbert. lol!)

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This got me to wondering how many writers (or any other profession which involves selling of wares on the internet) think that sales and advertising is beneath them, or not worth their time.

Being really honest, if you had a couple books for sale, but no one knew they existed, how could you expect people to drive to the warehouse (i.e. Amazon, B&N, Smashwords) and beg for your product?

That is where your Author’s Platform comes in.

You’re looking at me with a blank stare…

All that an Author’s Platform consists of is what you have set up to help advertise, and in general, inform potential readers about what you have written.

That’s it. In a nutshell.

I’ll use myself as an example.

Last November I had finally reached my goal of enough bathroom poems written that I could now put them out to friends and family for second opinions.

So Excited!

Then I really started looking into what it would take to publish them…

(I’m gonna be honest here)

YIKES!!!

This is a steep learning curve. Especially for a girl who is borderline computer illiterate, and can’t seem to make either photo editing program on her darling husband’s computer work the way she wants. *pout*

I must say, though, that formatting the poems wasn’t nearly the chore I thought it was going to be.  🙂

But I digress.

Last November I decided that the procrastination was over. The blog needed to start. So in I dove. Head first, no prep, barely any research. Loved (almost) every moment of the process.

Next came the Facebook page and Twitter (if memory serves I created them almost the same day).

Twitter seems to be more my speed than Facebook. I really thought it would be the other way around. The discovery still baffles me. But what is even more confusing, is that I get more blog hits from Facebook than Twitter. Go figure.

For a recap: At this point I have a blog, a Facebook page, and a Twitter account. All building friends and followers for when I eventually publish my little book of poetry (and of course all the other stuff I’m creating).

Then I found out about something called Goodreads. All I can say is that I have an account. It still is a little intimidating to me for some odd reason. When I get this book out I’ll have to pull on my big girl pants and figure out how to make an Author’s Page. *squeals and hides under the bed*

It was something of a stroke of luck when I temporarily learned how to make my blog posts automatically appear on my LinkedIn, erm, wall…I think it’s called? Yeah, another one that eludes my braincells.

That’s another point!

If you absolutely hate working with a certain social media site…

Don’t Worry About It!

Sure all those people say that you Must be on all the sites.

But really, I think just being consistent with a few will get you better results than just occasionally showing up at 12 different places.

That’s why I’m don’t sweat not being able to figure out LinkedIn and Goodreads. Facebook is doing…ok for me. Twitter, well being truthful, Twitter is borderline on an addiction for me. I just have to know what is happening!

Seriously, though, I love my Twitter writer friends. They are the best!

The biggest piece of advice I can give you?

Have Fun With It!

If you don’t keep it interesting for yourself a) You’re going to burn out real quick, and b) You’re probably boring your hard won friends and followers (and yourself, to tears).

So post those kitten photos. Tell the world how you broke the wide screen with your contact lens. Brag about your kid’s burping ability. They like to know that you’re a real human.

Writers have good days and bad days like everyone else. We just learn how to turn the experiences into words for others to read. (But that’s another post, I think.)

Just don’t be afraid to be the real you out there in cyber world. A fake you wouldn’t be the same.

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Want more on how to actually build and maintain an Author’s Platform?

Check out these other bloggers!:

Bad Redhead Media

Rachel has a wealth of information on her site for everything from setting up a Sales Platform to internet etiquette. The above link will take you to her list of 10 helpful tips for authors. If you are interested in more just click on the tab for her blog (located at the top of the page, toward the left).

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Catherine, Caffeinated

Catherine is a lot of fun (at least I find her to be). She writes about the entire process of self-publishing, from first edits to the empty feeling afterward when you learn it’s not a get rich quick scheme. She also has many people guest post to share their experience and knowledge.

She has a handy search box at the top right hand corner of her blog. If you don’t want to spend an hour wandering through her writings (I’ve done it…many times. lol) go ahead and type in a key word for something you’re curious about and see what it brings you.

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Savvy Writers & e-Books online

While I do not agree with everything this blog suggests, there is a lot of useful information here. There is a long list of subjects down the right side of the site. I have it cued up for you on Author Platform/Brand. If you want to explore something else go ahead and choose your topic, there are plenty of posts in each. Don’t worry, we’ll come looking if we don’t hear from you in a few days. 😉

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This is just a small example of the many helpful blogs and bloggers out there.

Most writers are very friendly, helpful people. It surprised me when I found this out, but most of us work on the Pay It Forward strategy. We all help each other, so in return, we all get help.

Now go put on your Researcher’s hat so you can eventually learn enough to reach for that Promoter’s hat. Don’t worry, you’ll get there soon enough.

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